Jakarta, IO – As digital transactions grow more convenient, understanding the risks is essential. To mark Financial Inclusion Month (BIK) 2026, blu by BCA Digital has launched Cerita Camping, a podcast designed to help the public, particularly younger generations, become more informed and cautious about digital financial security.
The 2026 National Survey on Financial Literacy and Inclusion (SNLIK) found that Indonesia’s financial inclusion index reached 93.61%, while its financial literacy index stood at 69.57%. The gap highlights the need for stronger financial education to ensure more people can use financial services safely and responsibly.
Digital fraud remains another growing concern. According to the Financial Services Authority (OJK), the Indonesia Anti-Scam Centre (IASC) received 668,441 reports between its launch in November 2024 and August 2026, with Rp771.2 billion in victims’ funds successfully blocked. These figures show that financial education plays a crucial role in recognizing scams and protecting personal information.
Duardi Prihandiko, Head of Brand & Communication at BCA Digital, said, “As digital financial services continue to evolve rapidly, we believe convenient access must go hand in hand with a solid understanding of financial matters. Through Cerita Camping, blu wants to make financial education more relatable to everyday life, particularly for younger generations. We hope the stories will help sobatblu become more critical in identifying risks, protecting personal data, and making wiser financial decisions.”
Inspired by casual conversations around a campfire, Cerita Camping covers financial literacy, cybersecurity, and banking products through lighthearted stories relevant to everyday life. This approach is designed to help people, especially younger audiences, better understand digital financial risks without having to navigate complicated discussions.
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The podcast’s first season features six episodes, released every other Friday at 7 p.m. Western Indonesia Time (WIB). The first four episodes explore situations people may encounter in their daily lives, from online scams and concert ticket purchases to the risks of letting others use their bank accounts.
Through these episodes, blu highlights how protecting oneself against digital financial risks can begin with simple habits, such as verifying information, keeping personal data confidential, and making more informed financial decisions.
Sobatblu can watch the first four episodes of Cerita Camping through the following links:
- Episode 1: Horror Stories Aren’t Always About Ghosts (Link)
- Episode 2: Scammed Over K-Pop Concert Tickets? Watch for the Warning Signs (Link)
- Episode 3: Lending Your Bank Account Can Put You at Risk (Link)
- Episode 4: Real or Fake: Why Some People Still Don’t Trust Digital Banks (Link)
Stay tuned for new episodes every other Friday at 7 p.m. WIB.
For more information about blu by BCA Digital, visit blu by BCA Digital. (eka)
